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Posted: September 12th, 2024
there be any legal or ethical limits to the uses to which technology is put
Assignment
due 9/11, no later than 10:00 AM EST
Class: Business Ethics
Subject: Marketing
and Technology
Should
there be any legal or ethical limits to the uses to which technology is put, in
constructing minutely detailed profiles of who we are, for marketing purposes?
Review the YouTube clip and read the
article, and other ways that marketers use access to our "online"
presence and activities, and tracking of our whereabouts through GPS
systems, to someday create marketing campaigns that are, in effect,
"irresistible."
We believe that in any circumstances, we
always have the freedom-- the free will--to choose to purchase or not. To what
extent is this now, or might it someday, be an illusion? (Think creatively
here)
.youtube.com/watch?v=_Cty7ctycsI">https://www.youtube.com/watch?v=_Cty7ctycsI
.wsj.com/news/articles/SB10001424127887324504704578412960951909032?mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424127887324504704578412960951909032.html">http://online.wsj.com/news/articles/SB10001424127887324504704578412960951909032?mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424127887324504704578412960951909032.html
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