INTRODUCTION As Michael O’ Leary the Ryanair chief executive boasted about his airline becoming the biggest in Europe on Stansted Airport, there sat a bunch of agitated passengers frustrated by the delay of the Ryanair flight to Cork. One such agitated passenger approached the CEO and narrated his misery long and loud, claiming that Ryanair […]
The first and foremost important factor was their reach; they had approximately 140 stores around the world that helped them get to many unique customers. These stores were located in high traffic, high visibility settings such as retail centers and university campuses. Secondly the variety of products that was offered by them played a vital […]
The driving forces behind the urgency to have quality marketing research and marketing information are hinged on the two factors. The continued decline in the unit cost of computer hardware and steady improvement in the flexibility and power of computer software, (Vitale, Ives, and Beath, 1989) and the quick pace in which environment changes, (Miles […]
Promotion is one of the four major erratic with which the marketing manager works. That it is only of the four should be strained again, because many people feel that marketing is equivalent to and only to promotion. Promotion is more than just advertising or personnel selling. The marketing manager can use publicity, public relations, […]
Video games have become a very popular activity for people among all ages. Most of them are use computers for entertainment purpose. In entertainment these computer are given different ways to enjoy. Such as Music, Movies, games are some of them. In entertainment computer games are one of the most popular software’s of the young […]
This research will discuss theory of McLuhan in communications and media technologies. And also will talk about some of the important points referred to by McLuhan in theories such as Global Media and understanding media. Also, Marshall McLuhan was also working in the 1960s but came up with a new and novel thesis. Scholars whom […]
In this study I will attempt to respond to several questions. The first: Is Public Diplomacy is the right tool to change world opinion toward Iraq. If the finding that it will be possible which will lead to the second question which: What the ideal action plan for Iraq Public diplomacy? The third question will […]
Gender is a societal construct of the roles of men and women in the society. According to Asher and Lloyd, (2002), gender stereotype refers to the beliefs people hold about members of categories of men and women. Gender role are described by social scientists as “socially constructed”, which they vary from one culture to another. […]
The art of cooking is as old as humanity and cooking is such an important part of our world which obviously needs scientific attention. Although science has contributed to food safety, hygiene and nutritional aspects, little has been done towards innovation and invention of new dishes. The ancient Greek words, gastro means stomach and nomos […]
In the practical the systolic and diastolic blood pressure was measured, heart and respiration rate, tidal volume, minute volume and % gas analysis at rest and immediately after a short period of exercise will also measured. The respiratory volumes will be measured by collecting expired air in a Douglas bag via a mouthpiece and a […]
