A programmatic political slogan advanced by the national liberation movement in India, a slogan that called for struggle against British rule and for home rule. Originating in the early 20th century, “Swaraj” was adopted as a programmatic demand for the first time in 1906, at the Calcutta session of the Indian National Congress, or Congress […]
Edgar Allan Poe is known primarily for his mastery of the Gothic genre. The author makes an intense use of symbolism and irony throughout the Cask of Amontillado, what makes the short story much more creepy, but, still, interesting and catching the reader’s attention, once they can predict what is about to happen, but the victim […]
Strategic intent: strategic intent is about the organization which it want to achieve its vision. It is a statement that stated in present terms of design for creating desirable future. Strategic intent is about vision of company’s of what it wants to achieve long term. Strategic intent is about clarity, focus and inspiration many types […]
CONSUMER BUYING BEHAVIOUR Consumer is the king and it is the consumer determines what a business is, therefore a sound marketing programme start with a careful analysis of the habits, attitudes, motives and needs of consumers. In particular a marketer should find answer to the following questions: What are the products they buy?What Citation Formats […]
Starbucks is a coffee chain company which started its business in Seattle which is situated in Washington, United States. Now, Starbucks is recognised as an International Organisation which is famous all over the world for its quality coffee. It has almost 16,120 stores in 49 different countries which makes it the largest coffee company in […]
Yasnoff et al(2000)stated that effective public health requires timely, accurate, and informative information from a wide variety of sources. Not surprisingly, public health professionals have been among the earliest users of computers , other information technologies from which numerous and useful computerized information and surveillance systems have been developed(Yasnoff et al, 2000).A more systematic and […]
Freud being a legend in psychoanalysis has provided the world of literature a powerful tool in terms of his theories which mainly deal with the mind in depth. This interesting tool known as psychoanalysis gives opportunity of reading and interpreting texts in a very complex level. However it is this complexity which prevents us from […]
Atticus Finch is one of the most steadfastly honest and moral characters in “To Kill a Mockingbird” by Harper Lee and his character remains, for the most part, unchanged throughout “To Kill a Mockingbird”. As any character analysis of Atticus Finch should note in terms of the plot of “To Kill a Mockingbird” he begins […]
Introduction: PepsiCo manufactures, markets, and sells various types of snacks, carbonated and non-carbonated beverages, and also foods worldwide. The world’s brand, Pepsi have changed the living standards of the people lives. Even at school, college, university, home, or what ever at picnic, most of the people prefer to drink these drinks. Pepsi achieved its biggest […]
The birth of the concept of institutional bargain approach stems from the work of Oran R. Youngs criticism on the current rationalist and cognitivist approaches to define the regime formation. Schools of thought of the realist or neorealist highlights ‘the existence of the dominant actors or hegemons possessing structural powers is a necessary condition for […]