The world pharmaceutical industry is one of the most inventive, innovative and profitable of the so-called high-tech industries. In 2010 it generated US 856 billion sales revenue and is expected to reach US $1,081 billion by 2015 with a CAGR (compound annual growth rate) of 5% (KPMG UK, 2011). In 2012 the global drug market […]
Ten years ago, few Americans had ever heard of Alzheimer’s Disease. Yet, today, this progressive and irreversible brain disease is recognized as one of the most devastating maladies of our time. AD causes a steady decline in memory and is the leading cause of dementia or the loss of intellectual abilities, thinking, remembering and reasoning, […]
Organizational culture is defined broadly as “a collection of values, beliefs and norms shared by its members and reflected in organizational practices and goals” (Hofstede et al., 1990). The application of this definition provide the culture that facilitate the innovation in order to trigger the expectations for member creativeness, experimentation and risk taking. Another definition […]
II. Avon’s Market Orientation Approach Avon’s international marketing strategies made the company successful entering the global markets, because they managed the different marketing orientation strategies succesfully in each country. Product OrientationWhich Citation Styles Can You Handle?We get a lot of “Can you do MLA or APA?”—and yes, we can! Our writers ace every style—APA, MLA, […]
Are all Disney movies, which have the characters from History, have the same story as the actual History. If you ask this question to any historian, they will say, No. to find this out I decided to watch a Disney movie, which is based on history. The name of the movie is “Pocahontas.” I watched […]
Having been regarded as the national airlines of the country, Etihad Airways stands tall as the leading airline service provider in UAE ever since its establishment by Royal Decree in Abu Dhabi in the year 2003. The airline company holds the distinction of becoming the fastest growing airline company in commercial aviation. The company has […]
This paper will analyze Kazakhstan in order to determine the international strategy by using the tools that the United States uses to determine their international strategy. In order to do this I will look at the three elements of the United States international strategy equation, relate the three international strategies to Kazakhstan, look specifically at […]
One of the biggest problems facing the world today is the production, trade and consumption of illegal drugs. Millions of people around the world are involved in either this trade either as producers, vendors or consumers, despite it being a highly illegal activity with strict and often harsh penalties for even the possession of a […]
Among the different choices, Apple has chosen the differentiation focus strategy in the broad industry. The invention and development of products by Apple are its highly unique attributes, with devices such as the iPhone, iPod and iPad where the use touch screen and other interfaces to operate the products. Apple spends billions of dollars every […]
A policy is typically defined as a principle or rule to guide decisions and achieve rational outcomes. It is not used normally what is actually done, it is normally referred to as either procedure or protocol. A policy will contain what and the why procedures. A policy can be considered as a statement of intent. […]