Posted: February 11th, 2024

Start-up companies are more important in bringing products and services to market

Module: Strategic Management - Masters Level(2000 words minimum (numerics not in
word count), must include introduction, conclusion, and references Harvard
style – In Microsoft Word format please)Develop a Strategic Business Plan for
a New Business – United Kingdom based
Start-up
companies are more important in bringing products and services to market. In response to new technology, new and
innovative businesses are taking over the markets of those older companies too
slow to move with changing customer demands. Following this line of thought,
for this task you are an administrative officer at the corporate level of an
offshore organisation and, you are assigned to develop a strategic business
plan for a new venture in a sector of your choice. This Strategic Management
Process should contain whatever is necessary to start-up a company from
scratch, including the new company’s philosophy, mission, objectives,
strategies and tactics, CSR, an analysis of the firm’s internal and external
environment, organizational structure, leadership and, an one-page financial
report justifying the firm’s survival for 3 years. You should justify your
choices in terms of the chosen industry/sector on the grounds of innovation,
competitive advantage and, company’s sustained growth and survival. Your budget is £150,000 (UK Pounds)Assignment Specifics
You are
expected to discuss a number of components that appear in the ‘Strategic
Management Process’ in relation to an innovative idea/ new venture. However, in
the same way that businesses vary in the processes they use to formulate and
direct their strategic management activities, you may include different components
in your strategic process, i.e, although the basic components of the models
used to analyse strategic management operations are very similar, you may
develop an eclectic strategic analysis. Despite the differences, nevertheless,
your strategic analysis should be representative of the foremost thought in the
strategic management area. Charts,
graphs, etc, must be included.Assignment
must include the following
·
Company
Mission / Vision
·
Internal
Analysis
·
SWOT
Analysis
·
PEST
Analysis
·
Porter’s
five forces analysis
·
Four
corner’s analysis
·
External
Environment
·
Strategic
Analysis and Choice
·
Generic
and Grand Strategies (Discuss various
strategies)
·
Short-term
and long-term objectives
·
Functional
tactics
·
Policies
that empower action
·
Strategic
Control and Continuous Improvement
·
KPI’s
·
1 or 2 page financial
report justifying the firm’s survival for 3 years

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