Posted: January 21st, 2025

Findings about Images of Children from Advertising

According to literature, advertising is a hard but recent human undertaking. In metrics of an industry, advertising took off after the arrival of various media platforms such as radio, television and printing (Sheehan, 2013). However, issues related to advertising that target children heralded television and radio. It is worth to note that, the British Parliament was forced to pass Legislation in year 1874 aimed toward protection of children from merchants who were inducing them to make purchases of products and assumed debts (Kenway & Bullen, 2003).

Commercial adverts appeals to the children, was not a commonplace pending the advection and the process of adopting television that grew dramatically after invention of  cable television that was allowing the programmers to develop channels that were child oriented commercial and advertising (Kenway & Bullen, 2003). As well, chances to advertise to children enlarged after the explosive development of internet with various websites that were child oriented with advert contents.

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Integrating the growth of channels for adverts that were targeting the young children has marked another major development through privatization of the children media application. According to one of the recent study, it has stated that children in the US have television in their bedrooms (Kenway & Bullen, 2003). In addition, many of the US children have unsupervised access to the computers, which indicates that many of the media and the advertising content that.........

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