EVAN 101: Evangelism and the Christian Life – Assessment 7

Assignment: Personal Evangelism Strategy & Theological Defense

Course: EVAN 101 – Evangelism and the Christian Life

Due Date: Sunday of Week 8 by 11:59 PM (Local Time)

Length Requirement: 1,200–1,500 words (approx. 5–6 pages)

Format: Current Turabian or APA 7th Edition

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Overview

Evangelism is often misunderstood as a mere sales pitch or a forced conversation. However, in the context of a biblical worldview, evangelism is the natural overflow of a life transformed by the Gospel. This final assessment requires you to synthesize the theology of the Great Commission with practical, relational strategies for sharing the faith in a pluralistic, 21st-century context.

You must demonstrate that you can articulate the Gospel clearly (the kerygma) while also developing a sustainable, ethical, and person-centered approach to witness that respects the dignity of the individual. This is not just a “plan”—it is a theological defense of why and how the Church engages the world.

Instructions

Develop a comprehensive evangelism strategy divided into the following four sections:

1. The Theology of Witness (approx. 350 words)

Provide a biblical foundation for evangelism. You must discuss the Missio Dei (Mission of God) and cite at least three key scriptural mandates (e.g., Matthew 28:18–20, Acts 1:8, 2 Corinthians 5:17–21). Explain the role of the Holy Spirit versus the role of the human messenger.

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2. The Gospel Message (approx. 300 words)

Articulate the core components of the Gospel message. If you had five minutes to explain the Christian faith to a seeker, what essential points must be covered? Use the “God-Man-Christ-Response” framework or a similar systematic approach. Ensure you define “sin,” “substitutionary atonement,” and “repentance.”

3. Contextualization and Barriers (approx. 400 words)

Identify a specific sub-culture or demographic (e.g., secular university students, post-Christian urban professionals, or a specific non-Christian religious group). What are the primary intellectual and cultural barriers to the Gospel in this context? How can you contextualize the message without compromising its core truth? (Refer to 1 Corinthians 9:19–23).

4. Practical Relational Strategy (approx. 350 words)

Outline a personal plan for “Lifestyle Evangelism.” This should include strategies for building authentic relationships, active listening, and transitioning conversations from secular to sacred topics. How will you handle rejection or difficult apologetic questions?

Grading Rubric

Criteria Distinguished (A) Proficient (B-C) Developing (D-F)
Theological Clarity (40%) Articulates a robust, biblically-centered theology of mission. The Gospel presentation is clear, accurate, and compelling. Provides a general overview of the Gospel but uses clichés or vague terminology without biblical support. Theology is confused or inconsistent with the biblical narrative; misses core Gospel components.
Contextual Analysis (30%) Shows high-level “cultural intelligence.” Accurately identifies real-world barriers and proposes thoughtful contextualization. Identifies common barriers but relies on stereotypes or “one-size-fits-all” approaches. Fails to consider the audience; proposes an insensitive or “canned” approach to witness.
Strategic Practicality (20%) The plan is realistic, relational, and ethically sound. Shows a balance of boldness and gentleness (1 Peter 3:15). The plan is either too passive (no actual sharing) or too aggressive (no relationship building). The plan is purely theoretical with no practical steps for implementation.
Format & Writing (10%) Zero errors in formatting and grammar. Tone is professional yet personally engaged. Minor issues with citation or flow. Meets minimum length but lacks depth. Major formatting errors; informal or inappropriate tone for an academic paper.

A personal evangelism strategy must begin with the recognition that the messenger is a fellow beggar showing others where to find bread. Effective witness in a secular age requires what Charles Taylor calls a “hermeneutic of engagement,” where the believer listens to the “cross-pressures” of the modern individual before presenting the Gospel as the ultimate fulfillment of their latent desires (Taylor 2007/2018). By utilizing the “God-Man-Christ-Response” framework, the evangelist ensures that the objective truth of the atonement remains central while the delivery remains sensitive to the specific cultural idols of the listener. Ultimately, the success of the strategy is not measured by immediate conversion, but by the faithful and clear proclamation of Christ’s Lordship in both word and deed. This dual witness prevents the Gospel from being reduced to a mere set of propositions and presents it as a living reality.

Recommended Resources

  • Allison, Lon, and Mark Mittelberg. The Case for the Psalms: Why They Are Essential for Evangelism. Revised Edition. Grand Rapids: Zondervan, 2024.
  • Chan, Sam. Evangelism in a Skeptical World: How to Make the Unbelievable News-A-Bit-More-Believable. Grand Rapids: Zondervan Academic, 2018. Publisher Link
  • Keller, Timothy. How to Reach the West Again: Six Essential Elements of a Missionary Encounter. New York: Redeemer City to City, 2020.
  • Pippert, Rebecca Manley. Stay Salt: The World Has Changed: Our Message Must Not. London: The Good Book Company, 2020. Publisher Link
  • Stetzer, Ed, and Josh Laxton. Theology and Practice of Mission: God, the Church, and the World. Nashville: B&H Academic, 2023.
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